Six layers, one output. Built so a coach, consultant, or small business owner can walk into any designer's inbox — or their own website builder — already knowing exactly what to build and why.
No generic 40-question form. MyBrandBrief asks a different path of questions depending on whether you're a coach, an e-commerce shop, an agency, or a local business — so every question is relevant and nothing is wasted on you.
See a sample path →The same frameworks a paid brand strategist would use — positioning, personas, voice — turned into a document you can actually use.
A clear, single statement of who you serve, what you do differently, and why it matters — the foundation for every page you write.
Who your ideal customer actually is, built from your questionnaire answers instead of generic marketing stereotypes.
A messaging hierarchy and voice guide so every headline, CTA, and page of copy sounds consistent — even before it's written.
Color psychology and typography direction matched to your brand voice — so your designer starts with a point of view, not a blank palette.
Full site architecture and a page-by-page structure — what goes on the homepage, what every inner page needs, and where every call-to-action belongs and why.
See page counts by plan →Keyword targets and content structure mapped to your blueprint, plus the newer discipline of AI Engine Optimization so you show up when people ask ChatGPT or Claude for a recommendation, not just when they Google.
The terms your ideal customer is actually searching, mapped to the right page in your blueprint.
Heading structure and on-page content guidance so every page is written to rank, not just to look good.
Structured, plain-language content that AI answer engines can cite — because that's increasingly where buyers start looking.
Trust elements, objection handling, and lead-capture strategy mapped to specific spots in your blueprint, so the site is built to convert from the first draft, not patched afterward.
Every recommendation ships with the business logic, UX reasoning, and conversion psychology behind it — in plain language. Not so you can recite jargon to your designer, but so you actually understand your own brand well enough to make good calls after we're done.
"This CTA is placed immediately after the pricing table, not before it, because visitors comparing tiers convert 2–3x better once they've already picked a plan mentally — asking them to commit before that point creates friction and drop-off."
| Capability | Branding5 | StoryBrand.ai | Relume AI | Durable | MyBrandBrief |
|---|---|---|---|---|---|
| Brand positioning & personas | Messaging only | ||||
| Website blueprint / sitemap | Wireframe only | Auto-built, shallow | |||
| SEO / AEO strategy | |||||
| Conversion strategy | |||||
| The "why" behind every choice | |||||
| Starting price | — | — | — | — | $69 one-time |
No demo call, no waitlist. Answer the questionnaire and get your strategy and blueprint today.